The store really compliments this iconic area as it sits on a prominent corner of King’s Road Chelsea with its incredibly glistening shopfront that displays Magnum’s creative décor. The new surface mounted non-illuminated shopfront signage combined with 6ft ice-cream props sprinkled in oversized rose petals and suspended brown drops really makes this place stand out.

The BB Contracts Team fitted a ‘dipping bar’ where customers can experiment and hand-craft their very own ice-creams. The works also included the of fitting an iPad look-book station, Instagram booths, a free-standing cash desk, vinyl flooring, track lighting and bespoke joinery.

We would like to thank INK associates for taking us on to complete this project for another happy client.